


ABOUT LEADERSHIP BY DESIGN
The business is led by Tammy Day, an award-winning strategic business leader and leadership consultant. During her career Tammy has led a profitable multi-million pound business as a Managing Director, facilitated boardroom discussions, coached executive leaders and designed and delivered large people focused initiatives. In the last 10 years she has been nominated for and won 10 major industry awards for her client work. As Managing Director she took her first company to the National Business Awards finals as ‘Employer of the Year’. They were also one of the first organisations in the UK to receive the Platinum Investors In People status for leadership and management practices, putting them in the top 1% of organisations in the UK at the time. Now, as Leadership By Design, she works with the individuals within an organisation tasked with developing leaders. LBD provides a flexible, creative resource and partnership approach, as well as original thinking, ideas and access to award-winning programme designers, coaches and facilitators.
Award-winning creative programme design, executive coaching and strategic support for leaders
We work with Business Leaders, Chief People Officers, HR Directors, and Leadership or Talent Teams, to create the leaders you need to deliver your business plan and to support leaders to be their best
Leadership By Design is a flexible, creative partner for business leaders and individuals tasked with developing leaders
Creative design with pragmatic execution
Over 10 years of industry recognition
WHY CHOOSE TO WORK WITH US?
Senior Practitioners
Working with an independent means you get access to senior practitioners with the most experience and credibility for your senior group. They’ve led businesses and have experience getting the results your delegates need to.
And, whilst our team lecture at high profile business schools, they are not full-time Academics and as such have decades of putting cutting edge ideas into practice in real business, and overcoming many of the barriers too! Together, these elements provide the foundation for high credibility and therefore challenge within your programme.
Crafted Just For You
We deliver the leaders YOU need to deliver YOUR business plan. Not any old leaders! Our programmes are not off-the-shelf and we never follow a formula.
We’re also not incentivized to project certain IP onto you. We are media and tool agnostic, so we are free to choose ‘best-of-breed’ elements to meet your brief, and to bring them together in new and exciting ways to make the magic really happen. Your programme can also therefore be a source of commercial competitive advantage, knowing someone else in your industry isn’t being sold exactly the same thing.
A Personal Touch
As a LBD client you are guarenteed high-touch, personal service from the people you choose to work with, unlike many larger consultancies and where teams often change.
Your programme means something to us, and we are fully committed to it for it's duration. As a result your participants have a more meaningful experience and develop deep personal relationships directly with the facilitators.
We are proud to be still in touch with, and informally coaching, delegates from programmes that happened more than 15-years ago.
More For Your Money
With very little business overhead working with us means you simply get ‘more’ for your money.
We go deep on the things that matter (rather than skimming content) and we work with best of breed partners that bring more richness and diversity of thought than a single provider can.
For programmes, this gives more of a modern MBA feel where delegates are exposed to multiple approaches to one topic (like in real business), to broaden their thinking and choose what works best in their own context. We offer fixed-priced solutions, for total peace of mind.
AWARD WINNING
Leadership By Design
Delivering the leaders organisations need
Supporting leaders to be their best
PROFESSIONAL MEMBERSHIPS, ASSOCIATIONS & TRAINING






















































